Archive for the ‘games’ Tag

Widgets are changing our world

“Today, online retailers are looking for ways to extend their reach to social networks, desktop and web widgets, blogs, and mobile applications to connect with customers,” says Worklight’s David Lavenda. “But the real question is not how to capture customers’ attention, but rather how companies generate sales and enhance customer loyalty via such popular tools as Facebook, iPhone, iGoogle, Adobe Air and others. Secure retail widgets represent a new and exceptional channel for convenient shopping and always-on customer service, one that generates sales for retailers and saves customers time and money.” “Online sales are becoming an increasingly critical element of multi-channel retail sales, especially as people become highly selective in where and how they shop,” Lavenda added. “Retailers that are able to monetize this migration to the online channel, with successful widget marketing and sales efforts, will quickly stand apart from the rest.” • Allow customers to search and shop directly via the widget, without being redirected to the retailer website. • Engage customers by providing personalised widgets with highly-granular, individualised offers to improve conversion rates, lower marketing costs, and increase lift. Enable customers to respond to offers within the widget, without being redirected. • Provide social networking tools to let customers share experiences regarding services and products with their friends. Then let friends order products directly from the social networking sites. • Experiment with marketing messages to quickly and cost-effectively select the most effective messages for micro-market segments. • Monitor response and conversion rates to gauge the success of widget campaigns and improve performance. • Compare the costs and returns of secure widget-based offers against traditional marketing channels or even non-secure widgets

Design the 2012 Olympic 50p piece…

The Royal Mint has opened up the portcullis for a competition open to all (aged over 13) to design a new 50p piece coin to celebrate the 2012 Olympics, and Paralympics, Games coming to London.

The competition is open to design a coin for each of the different sports held in the event, this will total at 27 of the 29 new designs. Winners of the competition will see their design on the backs of 50p pieces used nationwide, and will also receive a prize of £1000.

The judging panel will be made up of independent experts, and representatives of the Royal Mint, London 2012 and the International Olympic Committee.

Applicants must submit their design by 24th April.

Take a look at www.royalmintcompetition.co.uk for more information, and get thinking! Im sure we can get the Pomegranate Logo in there somewhere!!! haha

Why not submit your ideas to our Blog and we will Post them on our Pomegranate website (click here to see the Pomegranate site), alternatively email them to info@pomegranate.co.uk

Why not answer our quick poll!

Pomegranate’s Top 5 Virals of 2008

2008 has seen some amazing virals been broadcast through the internet, here are Pomegranate’s top five.

Number One:
Wii Fit Girl – As seen on our Pomegranate group blog back in June, the Wii Fit girl took the world by storm with accusations flying around about it’s authenticity.
See it here >>

Number Two:
What are you Zinking about? – Hilarious video poking fun at the German accent.
See it here >>

Number Three:
Wass Up Anno 2008 – Homage to the Budweiser adverts, with a sprinkling of political agenda thrown in for good measure.
See it here >>

Number Four:
Sweemo Launch – Sweemo’s CEO Jay Nguyen challenged the world to slap him in the face with a fish!
See the challenge here >> And the actual slap >>

Number Five:
Quicksilver Dynamite Surf – No waves? No problem! The Quicksilver Team have come up with an intriguing solution to the problem.
See it here >>

– And an extra one for free!
Number Six:

Eppy Post-it Note Experiments – Amazing!
See it here >>

And a couple of a great online games, just for fun:

Frozen Pole Click here >> Create your own Christmas message and send out to all your friends!

Got Milk? Click here >> This one is just really cool.